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Areas of Expertise > Times Square Events > Weber Grill
Weber Grills and the USMC (United States Marine Corps) teamed up for a million dollar Fleet Week fundraiser. Their vision was to produce a nationwide cook-off contest, taking place on Marine Corps bases around the country that culminated with a final Command of the Grill cook-off in the middle of New York City during Fleet Week (Memorial Day Weekend). Before the final cook-off on Memorial Day in Times Square, a Command of the Grill cook book was compiled containing recipes from contest participants, as well as famous former Marines.
P.R.omotion!® and GMR worked together to facilitate securing a high profile Times Square location, all necessary permits, lane closures, a pyro-technician, and security. This event was exclusively featured on the Memorial Day edition of Good Morning America with Diane Sawyer and Charles Gibson. One hundred percent of the proceeds from the book sales, totaling $1 Million, went directly to USMC charities.
Area of Expertise: Times Square Event
Brand: Weber Grills
Client: GMR Marketing
Event: Command of the Grill cook-off
Event Elements: Venues / Locations, Permits, Event Production, Reuters Supersign,Event Security
Weber Grills and the USMC (United States Marine Corps) teamed up for a million dollar Fleet Week fundraiser. Their vision was to produce a nationwide cook-off contest, taking place on Marine Corps bases around the country that culminated with a final Command of the Grill cook-off in the middle of New York City during Fleet Week (Memorial Day Weekend). Before the final cook-off on Memorial Day in Times Square, a Command of the Grill cook book was compiled containing recipes from contest participants, as well as famous former Marines.
P.R.omotion!® and GMR worked together to facilitate securing a high profile Times Square location, all necessary permits, lane closures, a pyro-technician, and security. This event was exclusively featured on the Memorial Day edition of Good Morning America with Diane Sawyer and Charles Gibson. One hundred percent of the proceeds from the book sales, totaling $1 Million, went directly to USMC charities.
Area of Expertise: Times Square Event
Brand: Weber Grills
Client: GMR Marketing
Event: Command of the Grill cook-off
Event Elements: Venues / Locations, Permits, Event Production, Reuters Supersign,Event Security
